See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
YEAR
2025
PROBLEM
For this project, the objective was to create a brand and an advertising campaign for said brand. There was a minimum of seven collateral pieces
SOLUTION
A merchandise campaign actively targeting users on social media, promoting awareness of A.I. and its usage in media.
As Artificial Intelligence forces its way into everyday life, there has been an increase in AI-generated journalism. For this project, the objective was to create a brand and an advertising campaign for said brand. The topic I focused on was A.I. Awareness in media, and See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
YEAR
2025
PROBLEM
For this project, the objective was to create a brand and an advertising campaign for said brand. There was a minimum of seven collateral pieces
SOLUTION
A merchandise campaign actively targeting users on social media, promoting awareness of A.I. and its usage in media.
As Artificial Intelligence forces its way into everyday life, there has been an increase in AI-generated journalism. For this project, the objective was to create a brand and an advertising campaign for said brand. The topic I focused on was A.I. Awareness in media, and See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
YEAR
2025
PROBLEM
For this project, the objective was to create a brand and an advertising campaign for said brand. There was a minimum of seven collateral pieces
SOLUTION
A merchandise campaign actively targeting users on social media, promoting awareness of A.I. and its usage in media.
As Artificial Intelligence forces its way into everyday life, there has been an increase in AI-generated journalism. For this project, the objective was to create a brand and an advertising campaign for said brand. The topic I focused on was A.I. Awareness in media, and See The People was created as a media outlet highlighting grassroots initiatives and humanity-driven journalism. The style of this project was heavily inspired by grunge/punk rock posters and by the idea of sticking to a primary-heavy palette within that style.
